ANY JOB IS A REAL JOB: DIGITAL MARKETING STRATEGIST

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It’s been a while since I continued with my blogging series, any job is a real job, but that doesn’t mean I’ve forgotten about it! This week, Poppy Mayy from http://poppymayy.co.uk/ is sharing what her job as a digital marketing strategist is like. It was really interesting to hear about another role in the media industry! The media industry seems to be expanding all the time, and there seems to be lots of opportunities to get into it, and I think it’s the sort of role that a lot of bloggers out there want. I hope you enjoy reading this post, and  I want to say a big thank you to Poppy Mayy for getting involved. You should definitely check out her blog, as she’s a great writer that I think a lot of you would enjoy. 

1. Explain your job title/role…

My official job title is digital marketing strategist at a creative web design and marketing agency. However, I am certainly not limited to just strategising. I take care of all the in-house digital marketing from email campaigns, social media channels, online advertising, content marketing and SEO (search engine optimisation). I am also responsible for various clients’ digital marketing.

2. How did you get into your job?

Funny story, the company I work for actually belongs to the husband of a guest lecturer at my university. So I got my job through a recommendation from her and one other lecturer. Obviously I still had to submit an application and interview for it though. But it turns out it does pay off being teacher’s pet 😉

3. What do you like about your job?

The variety. No day is ever the same as I’ll either be dealing with different clients or different marketing channels so I’m never bored.

4. What do you hate about your job?

The pay. As a recent-ish graduate though, I can’t be picky.

5. Where do you want to be in five years time?

Preferably I’d love to be a marketing freelancer or running my own digital agency. Having a lot of freedom in my career has always been something I’ve wanted.

Do any of you out there do something similar? What do you think? Let me know in the comments below, and as always, let me know if you want to get involved in this blogging series! 

 

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Anglesey- A beautiful Welsh gem

 

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Last weekend I went to Anglesey, which is an island in the North of Wales. I went for three days, and it was lovely. I always had it in my head that Anglesey was a much smaller place than it actually is. I don’t think a lot of people realise that it’s kinda big. Rich’s family own a cottage in Treaddur Bay, right near the beach, and it’s so beautiful. The above picture is a sunset taken on the beach there. We drove down from Manchester on Thursday night after work. We were expecting it to take around two and a half hours, but it actually only took about one and a half, which was pretty good going.

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On our first day, we went up to Chemlyn bay which is on the north of the island. It’s absolutely breathtaking. There’s pebbled beaches, blue sea, and it feels like there’s nothing for miles around. We spent hours just wandering on the beach, taking pictures of the views, and just enjoying being somewhere so relaxing.

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On the second day, we went to Beaumaris, which on the east of the island, right near the Menai bridge. It was such a lovely little town. We spent a few hours going round the little independent shops. Rich bought me a gorgeous handbag for Christmas (I know it’s a while off but you can never start too early), and we also visited lots of galleries, a Chilli shop, and shops full of trinkets. After a few hours of shopping, we went to an amazing fish and chip shop and had a walk down the pier, and walked along the sea front which had views of the Snowdonia national park.

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On the last day we were there, we went to Newborough which is on the south of the island. If you’ve ever been to Formby Beach in Merseyside, it’s quite similar to that. There’s a massive pine forest which borders the beach, and there’s also an island called Llanddwyn Island which is stunning. It has a little lighthouse, a ruined church and lots of little coves. I wish it had been slightly sunnier on the day we went as it would have been perfect for a picnic. It’s quite a walk so you need to take your walking shoes, but it’s definitely worth it.

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It was a fabulous weekend, and I can’t wait to visit again. If you need somewhere relaxing to charge your batteries, then definitely check out Anglesey, as it’s full of hidden gems! How many of you have been to Anglesey before?

 

Where have I been?

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This summer is turning out to be a particularly busy one… and I’m loving it. I really feel as if I’m fulfilled, as if I’m getting something out of my life. I’m happy, I’m making the most of things, and yet I don’t stressed, I just feel excited for the future.

I’ve recently taken on a role as News Writer for Kettle magazine, which is an online magazine that promotes student journalism. I’ve been writing for them for the last year, tending to sway towards writing lifestyle pieces, but when an opportunity to write for their news team came up, I put myself forward, as I thought it would be a great opportunity to step away from the norm and to try something new. It’s actually really refreshing to write something different!

In terms of my personal life, I’ve been spending a lot of time with my family and Rich’s family. I’ve been catching up with my parents and my siblings, spending time exploring bits of Manchester and just generally having down time. I’ve also spent a few lovely days with friends, eating delicious foods and doing bits of holiday shopping.

Me and Rich have spent the last couple of weekends down in Birmingham which is where Rich’s parents live, and it’s been great to chill out and relax in the garden on sunny days. Not last weekend, but the weekend before, we went to see Mamma Mia the musical, which was absolutely brilliant. I’m not sure it was exactly Rich’s thing, but I loved it. Last night we went on a pub crawl and then clubbing in Birmingham with friends which was fun, though I feel like a bit of a grandma as I was craving my bed pretty early into the night!

In terms of my blog, I’m definitely going to have some new pieces up in the next two weeks. I’m off to Anglesey on Thursday night through till Sunday for some R and R, so I promise to document the trip and to hopefully take some pictures of the gorgeous scenery. For now, you can click here and check out my latest blog post which is a piece of prose poetry that I’ve been working on.

I hope that you’re all having a lovely summer, whatever it is that you’re doing. Let me know what you’ve been up to in the comments below 🙂

Love from Beth x

 

The City

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It inhales the early morning air, fresh, tangent with diesel, with petrol, with a sort of smog that fills your lungs. It’s a concrete jungle inhaling the smell of panic and thriving on the worry that seems to infect the rush hour crowd like a plague. It towers,  it’s waiting to conquer the urban wastelands on the outskirts that have not yet admitted that there’s no escaping the giant beating heart that is engulfing the core. At times it is deceitful, it offers an adrenaline rush to the susceptible, a feeling that at first is warm and inviting, that makes it seem like it is humming, buzzing with excitement. It poses as a metropolis of life, and you can become tricked by this mirage. It’s only as the clock ticks on, when darkness cloaks the skyline, that the cracks of society can be seen. There’s a sense of desolation in the midst of the morning before the city awakes and the cycle repeats itself.

Student Guide: Why it’s important to think before you choose your university course

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I think a lot of seventeen year olds out there feel like they HAVE to go to university. As soon as you’re in year 12 you’re told you have to start filling out UCAS forms, that you need to start spending every weekend travelling up and down the country visiting universities, and that you need to decide what it is that you want to do for the rest of your life. You start to feel really pressured, and you lend up deciding something that you might lend up regretting two years later.

Sometimes that’s how I feel. As many of you know, I’m an undergraduate at the University of Chester and I study BA English Literature and Creative Writing. I chose to study my subject as I’ve always loved to read, ever since my dad read Harry Potter to me when I was a little girl. I spent the majority of my childhood scouring car boot sales for books, persuading my parents to just get me books for Christmas, and spending hours holed up in my bedroom devouring words. Therefore, when it got to the time where I had to decide what I wanted to study, I thought English Literature would be the perfect course for me.

Two years later, I wouldn’t neccessarily agree. Although I do enjoy the majority of my course, I don’t enjoy all of it. Sometimes I feel unmotivated by some of my modules, and I find reading to become tedious. This happened to me so much so in my first year of uni, that I no longer read for pleasure anymore. Luckily my second year modules excited me much more, and I now read ALL the time again. It’s rare you’ll find me going anywhere without a book in hand. My third year modules don’t excite me quite as much, but this year I’m determined that I’m not going to let it get me down.

I think the problem for me  is that I chose my course too soon. I don’t think I fully read up on what it would entail. Sometimes I sit in my lectures, and find that the majority of my peers seem so much more knowledgeable about English theory than myself. They know about Marxist theories, they’re strong feminists, and they really seem to relate to nineteenth century characters in a way that I just can’t. I do, however, really enjoy my Creative Writing modules. I love writing poetry, I’ve really enjoyed a module I took on an insight into the publishing world, and I’m excited to try out life writing in the upcoming year. I’ve also chosen my dissertation topic, which is to be an indepth discovery into folklore and legends, and their evolution through literature.

I think if I’d have been choosing my university course now, I would go down a different path. I know now that I want a career in marketing, and I think I would have chosen a marketing degree. At the time I was choosing, I really felt that I didn’t get much advice from my tutors at my college. I felt rushed and I felt I had to choose something that I’d studied before. I guess there’s nothing familiar in the unknown.

I think my advice to sixth form students getting ready to choose their university courses in the upcoming months is to find something that you enjoy, but also to look at possible career paths afterwards. Try and speak to people who have done similar degrees. And if you’ve already started your course and you’re already hating it, then think about making a switch. Don’t spend three years doing something that you don’t love.

Monday blues

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Hi all, I first of all want to address the issue of my infrequent posting the last two weeks, I feel as if I’ve really neglected my blog and of course all of you guys. I think my main reason has been simply down to lack of time, and also the fact that I seem to have hit a bit of a writer’s block. Do any of you out there ever feel like that?

Maybe it’s because it’s a Monday, which has always been my least favourite day of the week, and the fact that the skies outside my window are no longer blue, but I feel a bit of a case of hitting a slump. I’m feeling unmotivated to write, and unmotivated to express myself. I’m by no means unhappy, in fact I feel content… and I’m starting to think that’s why I’m feeling this way.

I’m starting to realise that my best posts, my posts which you guys enjoy, are when there’s genuine emotion behind them and excitement, and I’ve been reluctant to post anything which hasn’t been to that standard. I want my words to dance on the page, I want them to stick with you, to make you think, for them to challenge your train of thought. I don’t want you to get bored halfway through or to feel as if you’ve lost interest of the things I have to say.

I think I can see a light at the end of the tunnel though, so don’t worry, I’ll be back to writing soon, but I just wanted to keep you all informed on the lack of recent posts.

As always, thank you for sticking with me, and I hope you enjoy the posts that I’m sure will spring to mind very soon. If you have any ideas of how I can get out of my slump quicker, or if there are any posts that you would  particularly like to see, then do let me know as it would be a great help!

Love from Beth x

Wanderlusting: I want to visit…

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Ahh, I’m absolutely loving the heatwave that seems to be hitting the UK this week. I just want to stretch out on a sunlounger, sip on something icy and cold, and read a massive pile of books (they should probably be the ones that I need to read for my dissertation!). Unfortunately I have to work, and on my days off I have silly bits and pieces to do, like make doctors appointments and do bits of shopping. That aside, I will still be dreaming about days on sandy beaches, relaxing with not a care in the world, and that inspired today’s short but sweet post, all about the places and countries around the world that I’d love to visit, especially as today is my one year anniversary on WordPress! Previously, I’ve been to France, Belgium and Italy, and I’m heading to Croatia in September. I’d love to travel more, but I’m definitely not the kind of person who’d enjoy living out of my rucksack and sleeping in hostels. I’m definitely the type of person who likes to spend a long time in one place, relaxing and sightseeing as I go rather than frantically globetrotting. 

I want to visit…. Barcelona, Gibraltar, Bordeaux, Cannes, Amsterdam, Newquay, Isle of Sky, Malta, Sardinia, Krakow, Vienna, Slovenia, Slovakia, Pompei, Naples, Rome, Algarve, Malaga, Madagascar, the Maldives, Dubai, Gold Coast, New Zealand, Swiss Alps, Santorini, LA, New York, Washington DC, Cape Cod, Bora Bora, Mexico, Las Vegas, Great Barrier Reef, Florence, Tokyo, Hawaii, Cape Town, Sydney, Melbourne, Rio de Janeiro, Yellowstone, Budapest, Hong Kong, Cairo, Grand Canyon, British Virgin Islands, San Francisco, Prague, Salar de Uyini (Bolivia), Tianzi Mountains (China), Yosemite Valley, Turkey, Luxembourg, Rhodes, Canada, Chicago, Tanzania, Republic of Seychelles, the Bahamas, Bermuda, Madeira, Crete, Pisa, Puerto Rico, Seattle, Dublin, New Orleans, Boston, Miami, Florida, Easter Island, Havana, Victoria Falls, Igazu Falls, Perth, Norway, Finland, the Dead Sea (Israel), Fiji, Tibet, Buenos Aires, Machu Pichu, St Tropez, St Barts, Marrakech, Galapagos Islands, Reykjavik, Athens, Nuuk, Juneau, Moscow.

Where do you want to visit?